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Art for Art's Sake or Selling Up?Manchester Business School (MBS), Innovation Management and Policy Division, Manchester Business School, University of Manchester, M15 6PB, UK
Manchester Metropolitan University, adam.leaver{at}mbs.ac.uk
Centre for Research on Socio-Cultural Change (CRESC), Open University, Milton Keynes
Manchester Business School (MBS), University of Manchester This article explores the discrepancy between the vision of the broadcast producer as a creative in pursuit of `art for art's sake' and current trends within the broadcasting sector, where large `super-indies' dominate and smaller producer-owners become rich by selling up. At a theoretical level, the article explores how representations of the producer as artist frame the historic and current policy debates, so that `liberating the creative' has become the key policy object. At an empirical level the article shows how, in response to regulatory changes, a slow-growing market and the influence of external financial backers, the sector has become dominated by acquisitive super-indies, who buy small and medium-sized firms from willing sellers who treat their firm as a real option to be cashed in the future, because selling up can make them a millionaire.
Key Words: cultural entrepreneurs selling up super-indies wealth independent television production
European Journal of Communication, Vol. 23, No. 3,
295-317 (2008) |
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