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European Journal of Communication
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News as Social Resource: A Qualitative Empirical Study of the Reception of Danish Television News

Klaus Bruhn Jensen

This article reports a qualitative study of the reception of Danish television news. A linguistic discourse analysis was made of a news programme and of the transcripts of in-depth interviews concerning each news story. The findings suggest that viewers may reconstruct the news through reference to a small number of highly generalized `super-themes'. The super-themes point to the influence of socially derived strategies for understanding news that are common to interpretive communities. The wider implications of super-themes and interpretive communities for research into the reception and social uses of mass communication are considered in the final part of the article.

European Journal of Communication, Vol. 3, No. 3, 275-301 (1988)
DOI: 10.1177/0267323188003003003
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